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by Square League


The Middle Class Playbook
Being middle class in India is often treated as a ceiling a comfortable plateau between rent, EMIs and the next salary credit. In reality, it is a starting line. What separates a household that stays on the plateau from one that climbs off it is rarely the size of the paycheque ; it is where that paycheque is directed every month. This playbook lays out six practical moves from choosing the right assets to using calculators before committing money that middle class earners i

Editor
Sep 256 min read


The Rs 4 Lakh Crore IPO Year: What It Means for the Everyday Investor
On 24 September 2026, the National Stock Exchange (NSE) lists on the BSE. This is a big moment NSE is the exchange where most Indians buy their first stock or mutual fund unit, and it has waited almost ten years to list. Its ₹22,562 crore share sale got 5.7 times more bids than shares on offer, Just two months earlier, on 21 July, SBI Funds Management the company that runs SBI Mutual Fund, India's biggest asset manager listed too. So two companies at the heart of how Indians

Editor
Sep 254 min read


Core to Satellite: A 5-Fund Framework for Indian Investors
Most seasoned mutual fund investors don't pick one fund and stop there. They build a portfolio in two layers. The first layer, called the core, is made up of diversified equity funds meant to be held for years, forming the bulk of the portfolio. The second layer, the satellite, is a smaller allocation to funds with a sharper, more tactical purpose a specific theme, sector, or asset class that can add extra return or act as a hedge, without derailing the whole portfolio if it

Editor
Sep 46 min read


The Death of the Fixed Deposit? A Nation of Savers Relearns How to Invest
For decades, the answer to every Indian saver’s question “Where should I put my money?” was almost automatic: Fixed Deposit. Today, that answer is no longer so simple.

Remin Francis I R
Sep 17, 20253 min read


Should you buy "IT" stocks now, or wait for a deeper correction? The Nifty IT index may hold the answer
The Nifty IT Index has experienced a volatile cycle over the past year, marked by premium valuations in late 2024, a sharp correction in early 2025, and recent signs of stabilization. While long-term growth drivers remain intact, short-term earnings pressures and global uncertainties have weighed on sentiment.

Don David
Sep 3, 20254 min read


Losing money in the stock market? Don't fall in the Micro-Cap trap.
By March 2025, individuals owned 19.3% of the total market cap of micro-cap stocks. That’s already a big number. But here's the kicker: when we look only at non-promoter holdings, that is, shares available to the public, retail investors control over 70%. That’s a staggering concentration.

Remin Francis I R
Jul 14, 20253 min read


Overlooking This Now? It Will Cost You Dearly in the Long Run
As living costs soar, many middle-aged private-sector employees in India are falling behind in retirement planning. This post explores why nearly half of them contribute little to their retirement funds, the limitations of traditional pension schemes, and how mutual funds, especially SIPs, can offer a more secure financial future. Are you doing enough to retire comfortably?

Remin Francis I R
Jun 4, 20252 min read


How Can you Make Passive Income? SWP Could be your Answer.
SWP (Systematic Withdrawal Plan) lets you withdraw a fixed amount regularly (monthly, quarterly, or weekly) from your mutual fund investment without immediately touching the entire principal amount.

Kiran S N
May 30, 20254 min read


Investment Opportunities in India's Consumption Story: Don't Miss the Next Big Theme
Under the new tax regime, individuals with a taxable income of up to ₹12 lakh (or even ₹12.75 lakh for salaried folks after the standard deduction) effectively pay no tax.

Kiran S N
May 7, 20254 min read
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